Fresh.
In full motion.
The logistics industry has long offered a choice between large providers who fit your needs into their systems and smaller, more flexible providers that can’t always deliver.
We built First Fresh to offer something different: bespoke, high-touch fresh and frozen logistics with ease and reliability.
Our three promises to you.
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We help you move smarter and faster every day. And we have the industry-leading 99%+ on-time, in-full performance to prove it.
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We help you act on new opportunities—in products, geographies, and ways of working—through solutions built just for you, with total quality, in record time.
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You know it’s handled. Not because you check, but because we’ve earned your trust through personal connection and consistent performance.
In a world of generalists,
we’re fresh and frozen experts.
We’re a leader in innovative solutions tailored to your business. Our specialty floral and seafood logistics define excellence nationally.
Tailored Solutions
Fresh and frozen.
Your way.
From customs and transportation to warehousing, inventory management, and fulfillment, we bring together everything your business needs.
Our specialized teams design and manage every solution around your requirements, making even the most complex challenges feel simple.
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![First Fresh delivery truck driving on a highway toward a city skyline at sunrise]()
Transportation
End-to-end cold chain transportation, including refrigerated FTL and LTL direct movement, with dedicated teams providing 24/7 cold chain monitoring and management.
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![Food processing workers in protective clothing handling boxes in a refrigerated cold storage facility]()
Storage
Multi-zone, certified food-grade cold storage with secure staging, cross-dock operations, and the flexibility to accommodate changing needs.
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![Rows of white hydrangeas with dark green leaves in beige rectangular planters on a nursery shelf]()
Inventory Management
Hands-on inventory management that gives you visibility, control, and confidence across your fresh and frozen products.
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![Smiling woman in a white cleanroom uniform, hairnet, glasses, and blue gloves carrying stacked cardboard boxes in a warehouse]()
Fulfillment
Specialized fresh and frozen fulfillment built around the particular requirements of your products, customers, and channels.
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![Close-up of vibrant yellow and orange ranunculus flowers wrapped in brown paper]()
Retail-Ready Distribution
Reliable distribution to major end markets, connecting your products from storage through final delivery.
Fresh
On-Demand
Seafood supply transformed.
Our innovative supply model delivers the finest quality seafood, precisely to your requirements, fresh the next day. Order only what you need, when you need it, eliminating inventory and virtually all waste--all at lower cost.
Available now in Chicago, with more markets coming soon.
First Fresh Floral
The standard
in floral logistics.
We know flowers and everything it takes to move them from growers to customers at their very best.
Building on more than 20 years of innovation and leadership in floral logistics, our specialists deliver solutions that protect quality, simplify complexity, and ensure exceptional reliability from start to finish.
Let’s get moving.
We’re local, nationwide.
We combine nationwide scale and resources
with deep local presence
in markets across the United States.
You get teams with the capacity to deliver, and the knowledge to do it well.